Creator-led video built for the feed and the ad account at the same time. Briefed, cast, produced and delivered in batches, so your testing pipeline never runs dry between cycles.
The whole pipeline, not just the footage.
Cast against your actual customer rather than against follower count. The right face matters more than the big one.
Creators get a brief that tells them what the video has to accomplish, not a script to read flatly. The difference is visible in the first second.
Fixed cycles so you always have new creative in the queue instead of a gap every time a winner fatigues.
Each piece delivered in the lengths and ratios you actually run, cut natively rather than cropped.
Multiple openings per body, because the hook is usually the variable that decides whether the creative works.
Cleared properly and documented, so you are not guessing about what you can run and for how long.
Four stages, repeated on a cycle you can plan around.
We work out what this batch is testing. A batch without a hypothesis is just footage.
Creators sourced and matched to the brief. You approve before anything is shot.
Creators film against the brief with direction, not left to interpret a document alone.
Cut, delivered in every format you need, then reviewed against performance so the next brief is smarter.
The format is saturated, which means the only edge left is in the details.
Follower count tells you nothing about whether your customer believes them. We cast for credibility.
Handed a script, a creator performs. Handed a brief and a reason, they talk. Audiences can tell the difference instantly.
The most common waste in UGC. The body was fine; the opening was not, and nobody tested a second one.
One master export squeezed into four ratios. Every placement gets a native cut instead.
How the engagement is structured.
Thirty minutes, no deck and no discovery form — just your channel on screen and an honest read on what is holding the revenue back.